If you're a prospective client of mine, welcome! This space is meant to showcase my journey and experience in logo design.
Though I studied studio art in college, most of my knowledge in logo and graphic design is self-taught. My interest began as a child when my mom, a graphic design student, introduced me to tools like Corel Draw, Paint Shop Pro, and Adobe Creative Suite. Over the years, I’ve honed my skills by experimenting with shape, typography, and negative space, creating designs for friends and family.
Logo and brand design remain a creative passion of mine, though it’s not my primary focus. By day, I’m a digital product designer specializing in user experience, interaction, and UI design (see Work). While I’m confident in my logo design abilities, I want to be transparent: this is a side pursuit, not my full-time profession.
I enjoy keeping my passion for logo design alive by working on freelance projects for a close-knit network of clients, family, and friends.
Below is a sample of recent freelance work.
It seems that every designer has attempted to create a personal mark—some more successfully than others. Though sometimes overused, a personal monogram can be a great way to set yourself apart from the crowded field of designers.
I’ve always loved to play with letter forms and shapes. I’ve been experimenting with various expressions and combinations of my initials since I created my first avatar for AOL Instant Messenger (too embarrassing to feature here, I’m afraid).
Below is a select sampling of personal brand expressions from over the many years.